Le Kiosk Cafe is a marina-based café with a rustic, nautical aesthetic, designed to feel relaxed, welcoming, and connected to its coastal surroundings.

The project focused on developing a cohesive brand identity that captured the café’s location and atmosphere, while remaining versatile across both physical and printed touchpoints.

The visual direction draws on a muted blue palette with soft, watercolour-inspired elements to reflect the surrounding marina environment. The logo features an anchor motif, treated with a loose, textured style to reinforce the café’s relaxed, handcrafted feel rather than a polished or overly corporate look.

I applied the identity across key customer-facing assets, including front-of-house signage and printed menus, ensuring consistency while maintaining clarity and readability in a busy hospitality setting.

Concept mock-ups were developed to visualise how the brand would translate into the physical space, helping guide decision-making before production and ensuring alignment across all elements.

The result is a cohesive, character-driven brand that reflects the café’s coastal setting while remaining practical and adaptable across day-to-day use.